Gozaic connects travelers
through places that matter.

As the premier online community for heritage and cultural travelers, Gozaic is the only web site where advertisers can reach a targeted audience of travelers who are specifically seeking experiences that are rich in heritage, history and culture.

Gozaic offers three different ways to bring your community, sites, products, and services to the attention of heritage and cultural travelers:

• Gozaic Partnership — Partner destinations and sites have their own fully searchable page on the website featuring a wealth of information on historic and cultural sites, dining, shopping, lodging, tours, itineraries, plus Featured Partner positioning across the website and in the Gozaic Blog, Twitter, Facebook and newsletters. Learn more about the benefits of Gozaic Partnership.
• Banner Advertising — Run-of-site banners, custom advertising placements, and bundled advertising opportunities with the National Trust for Historic Preservation are available, with special discounts for Gozaic Partners.
• Circle Sponsorship — Circles are micro-communities of Gozaic members who are passionate about specific heritage-related interests, ranging from the Civil War to Family Travel. Sponsorships are available for a wide variety of Gozaic Circle topics, with special values for Gozaic Partners. Circle sponsorship provides deep integration with Gozaic content.
• Circle Content Partnership Opportunities — The Gozaic Circle Content Partnership program provides organizations with a unique opportunity to engage Gozaic members by providing interest-driven content and leadership to heritage-related communities via Circles.

About Heritage and Cultural Travelers

Cultural and heritage travelers seek authentic experiences. They are educated Baby Boomers with higher than average household incomes.

Cultural and heritage travelers*:

• Represent 78 percent of U.S. leisure travelers or 118 million adults
• Take an average of 5 trips each year vs. 4 trips for non-cultural/heritage travelers
• Travel more frequently for business and internationally
• Spend more on cultural/historic trips ($994) compared to the average U.S. trip ($611)
• Are on the go when they travel: 66 percent visited historic sites, 54 percent visited museums/galleries, 44 percent attended a professional dance performance, 41 percent visited state or national parks
• Rely on the web as a travel resource – 57% of heritage travelers
• Are enthusiastic travelers who go on frequent trips and like to take part in a broad range of activities, but are also looking for authentic local experiences.

*Cultural and Heritage Traveler, 2009 Edition conducted by Mandala Research, LLC

Contact Gozaic about partnership, advertising, and sponsorship opportunities today!